CalMac Ferries Ltd is on a journey towards a truly data driven culture, working to recognise data as one of its most important assets and put in place the systems, tools and skills to confidently access data, apply data science methods that will underpin the Business Strategy going forward and enhance employee experience. Furthermore the business is looking to set itself up for future success through leveraging the power of AI and Machine Learning in order to truly elevate customer experience, generate incremental revenue and deliver enhanced value for money.
The purpose of this Invitation to Tender (ITT) is to seek proposals from a qualified vendor to assist CFL in developing a comprehensive data strategy.