Experienced bid writing consultants
Our team of bid writing consultants is comprised of senior bid managers and senior bid writers with experience from a range of sectors and industries.
Each bid professional has been carefully selected, assessed, and employed for their specialist knowledge in bid writing, bid management, and sector expertise.
All of our team members undergo additional training to stay updated on best practices within each industry, including APMP Proposal Management, APM Project Management, ISO systems, and local client procedures. This ensures that each writer possesses the necessary skills and understanding to support you bidding into any sector and environment.
We are more than just a company that provides bid writing services; we are a trusted team of experts with the knowledge and expertise that can help you win your bid with flexible arrangements to meet your immediate and long-term requirements. Whether you need a dedicated bid writer or a bid writing team for a live bid, support with storyboarding, or help with reviewing and editing internal responses, we will work with you to tailor our services to fit your specific needs.
As part of our bid writing services, we assign a dedicated member of our team to act as your point of contact, supporting you with their expertise, contract and industry knowledge, and a deep understanding of meeting the scoring requirements.
Your appointed bid writing team will immerse themselves in your organisation to understand how you operate, how your subject-matter experts best convey information, and how they can apply their expertise and bid writing skills to the requirements of the submission.
Using industry best practices, including formal bid plans and trackers, request matrices, and digital meetings, our team of senior bid writers efficiently obtain the information we need to develop your responses. We can work with a single point of contact or a range of subject-matter experts within your organisation.
Bid writing best practice
Our senior bid writers specialise in crafting structured responses that highlight key win themes, supported by evidence and highlighting client benefits. They create compelling narrative that aligns with the buyer’s evaluation requirements to ensure top-scoring responses. The bid writing team is dedicated to making sure your submission addresses the question requirements, meets the scoring criteria, and effectively articulates your solution in a way that results in a successful bid submission.
As part of our bid writing service, a senior bid consultant will conduct an internal compliance review of our responses against your client’s requirements before returning them. This guarantees all content we create or assist you with will adheres to the high standards we set for ourselves.
Gain a competitive advantage
As part of our bid writing services, we use a series of processes to help you gain a competitive advantage in the tender process. This includes:
- Developing win themes and hot buttons aligned to your client’s needs and your company’s strengths.
- Identifying opportunities in your industry to get a step ahead of the competition.
- Drawing out key aspects of your solution and the benefits it delivers to your client, clearly defining your value.
- Using psychological techniques to draw on the conscious and subconscious minds of the evaluators.
Sector-specific bid writing services
Our bid writing team has a wealth of cross-sector knowledge, including:
- Construction
- Transport and Logistics
- Transport and Logistics
- Manufacturing and Engineering
- Energy and Utilities
- Healthcare
- Facilities Management
- Digital, Technology, Media, and Telecoms
Visit our sectors page to read more.
Win More Contracts with Expert Tender Writers
A well-structured and written tender has a huge impact on the success of your bid applications. Our team is made up of skilled and experienced bid writers, who have proven success when it comes to delivering high-quality bid writing that get results.
Whether you need end-to-end bid writing and management, or additional expertise to support your internal bid writers, our bid writing services can enhance your bid strategies.
Use the form below to request a call back from our bid writing services team today, and see how we can improve your bid writing process, so you can start increasing your win-rate.
Bid Writing Services FAQs
What does a bid writer do?
Bid writers, or proposal writers, are skilled professionals who are essential in securing contracts for their organisation or clients. They may be employed by a single company or work for a consultancy that creates proposals on behalf of various clients.
Bid writing typically involves working with subject-matter experts to create compliant documentation to solicit contracts for services, materials, products, or funding. Bid writers leverage their writing skills to effectively communicate and persuade, contributing to the success of their organisation.
What makes up effective bid writing?
Effective bid writing starts with an in-depth analysis of the tender documents to identify the requirements that need to be met, the problems that need to be solved, the priorities of the buyer, the key themes of the project, and all other context surrounding the bid and the buyer. By addressing these clearly, a bid writer can articulate that the organisation has a good understanding of what is needed.
Bid writing is a careful balancing act between providing as much detail as possible and being concise to ensure time and page space aren’t wasted. Additionally, a good bid writer will develop a tender that is clear and simple to read, meaning that the solutions presented are understood by all evaluators.
Primarily, effective bid writing means tailoring submissions to the buyer’s specific needs and their pain points – addressing any specified criteria and the unique and added benefits the buyer will experience if your organisation or client wins the contract.
How can a bid writer help an SME?
A bid writer can be a critical resource for an SME throughout the tender process. They can lead the quality submission by assessing all tender requirements, developing a bid plan / programme, and identifying the key resources and information needed to support the development of a quality response.
Our bid writers support SMEs understand the complex requirements and contractual requirements of a tender, helping to draw out the key aspects and benefits of a solution, and develop a compliant and compelling submission.
We have a downloads section where we provide free tender tools and tender-related templates for SMEs.
How can a bid writer support a Tier 1?
A bid writer can support a Tier 1 contractor by supporting the development of tender submissions for large-scale and complex projects. Working across a team of multi-faceted subject-matter experts, the bid writer will ensure all contributions are sense checked, well-integrated, and coherent and compelling. Given the high levels of compliance and detail needed for projects at this level, a bid writer will ensure alignment with all industry regulations and standards and that risks are identified and mitigated within the submission.
How can a bid writer support a JV?
A bid writer can support a JV by working as a conduit between two (or more) organisations, ensuring all solutions are discussed, verified, confirmed, and captured in the narrative. For a JV, the bid writer will coordinate across the various involved companies and ensure consistency and alliance in the tender story. They will also articulate the value of the conjoined organisations and the benefits that their robust systems will bring.
Where is BWL based?
Our Head Office is situated in Darlington, with satellite offices in Birmingham and London. Our staff are hybrid, meaning they either work within our offices, client’s offices, or from home.
How quickly can we start?
Discussing your needs will help us gauge how quickly you need us. Once we understand your requirements, we will assess our resource plan to lock in your dates. We can be flexible to support urgent deadlines. Before we start any work, we’ll get a formal quotation to you and our T&Cs signed. Contact us today to discuss your tender timeline.
Do you work on the same tender for multiple clients?
Never. Your trust is important to us. As soon as we mutually sign contracts, we will not work with another client on the same bid. It is even in our T&Cs.